Refined Labs GmbH
Refinded Labs is a leading provider of performance marketing software
Refined Labs GmbH is a leading provider of performance marketing software. Refined Labs was founded in February 2007 by Thomas Bindl, with the aim to bring a leading-edge technology to market, allowing worldwide transparency in online marketing: "Refined Ads". Following the approach "Analyze – Understand – Act” customers can measure the success of their performance marketing campaigns with unprecedented depth of analysis, structure the results and then manage according to the findings immediately. Alongside they are supported by a sophisticated bid management system. The application is designed to deliver the workflow and needs of medium to large direct advertisers and performance marketing agencies.
Since October 2007, Holtzbrinck Digital has a stake in Refined Labs.
